Advice

Home/Advice

Interning Through the Pandemic

Never did I expect the words quarantine, social distancing, and face covers to become a part of my everyday vocabulary. At the start of the pandemic, it was hard to wrap my mind around what was actually happening. It seemed [...]

By |2020-08-16T21:54:07-05:00August 16th, 2020|Categories: Advice, Social Media|Tags: , , , |Comments Off on Interning Through the Pandemic

The Anatomy of a Brand…VM Reveals What’s Behind Ours…

Choosing a name and imagery that represents a company’s or organization’s brand must be both a thoughtful, and strategic endeavor. Names/words, imagery, themes and even color are an introduction (or re-introduction) to your target market…aka, your world – which can [...]

By |2020-01-01T21:00:18-06:00December 30th, 2019|Categories: Advice, Branding, Illuminations Blog|Comments Off on The Anatomy of a Brand…VM Reveals What’s Behind Ours…

The Power Of No In Business

Whether you're a business owner, or work in sales, the word NO is a pivotal answer. There is power in it on both sides of this response-for the person (likely a business owner/CEO) who is able to make the decision and [...]

By |2020-01-02T07:33:40-06:00December 6th, 2017|Categories: Advice, Sales|Tags: , , , , , , , |Comments Off on The Power Of No In Business

If You Build A Website, Will They Come?

In today's fast paced digital world businesses know that to be successful you need a presence on the web. Many business owners have great websites constructed and then are often left frustrated that they are not seeing any significant benefit [...]

By |2018-02-18T08:32:50-06:00November 26th, 2017|Categories: Advice, Technology|Tags: , , , , , |Comments Off on If You Build A Website, Will They Come?