Public Relations, Public Information Campaigns and Crisis Communications are all offerings within the scope of Vicarious Public Relations (VPR), the dedicated PR division of Vicarious Multimedia. These types of communication services require a high level of expertise. Due to ongoing advances in communications technology, how and where they need to be conveyed, continues to evolve and grow. VPR initiates, engages, strengthens and fortifies relationships with the greater public and/or target audiences for our clients when these efforts are direly needed.
We put your best foot forward with public relations campaigns, we ensure your communications are in every channel possible and we work on the client’s behalf to minimize (and in some cases eliminate) threats to your image, brand and identity. VPR works tirelessly to protect our clients.
Vicarious Public Relations (VPR) develops and implements strategies across a custom-tailored range of communication channels and platforms to influence, enhance and increase messages delivered directly (and indirectly) to the target audiences and demographics of clients.
VPR professionals have the insight and foresight to know when issues and circumstances can detrimentally affect the client’s public image. In these cases – and when this happens – our team works immediately and directly with clients to counsel them on decisions that must be made to manage the narrative surrounding potentially negative circumstances and their repercussions. In addition to anticipating these outcomes, VPR also assists in interpreting public opinion, attitudes and issues to remain ahead of the narrative to successfully address and manage public perception.
Services offered through Vicarious Public Relations (VPR) include (but are not limited to):
Public Information Campaigns
Internal and External Communications
Content Creation through Articles, Advertorials and Blogs
Management of Public Reputation
Management of Press Conferences, One-on-One Media Interviews [and other events centered around message delivery]
Social Media management, moderation and monitoring